----Designer based in Miami, working globally

I’m Juan Mora, a Design Director focused on Web, Branding, and Product for the last 16 years.

Since the beginning, I’ve been passionate with learning and refining the craft — exploring different styles, techniques, and ways to apply them depending on what each brand actually needs.

I’m from Bogota, Colombia and moved to the U.S. about 10 years ago. I spent my first years between LA and San Francisco, leading projects for Google, and later moved to Miami where I continued working leading design projects.

Now I’m building Morable — a Design Studio focused on helping brands create work that feels more artistic, human, and intentional.

I like to start with little context, I look at your brand through the user’s eyes first, then from the inside out, focusing on understanding the product, the audience, and the real problem behind the brief.

From there, I help define the direction and bring ideas, not just to make things look better, but to make them work better.

I like work closely with different departments to align on goals, my role is not just execution — it’s bringing clarity, perspective, and elevate the outcome.

I don’t follow trends blindly, I use them when they make sense. My goal is always to create something distinctive, something people actually remember.

Every project, no matter the size, deserves the same level of care, something that feels thoughtful, well-crafted, and built to last.

And yes, I believe humor is a design tool.

2x Webby Awards
7x Awwwards
5x FWA
4x CSS Design Awards
6x Behance Featured